Red Wallpaper: Shades, Styles & How to Make It Yours

Red Wallpaper: Shades, Styles & How to Make It Yours

The Boldest, Warmest Colour of All

No colour makes a room feel quite as alive as red. It's warm, confident and full of character — a colour that draws people in, sparks conversation and turns a wall into a statement. But red is far more versatile than its reputation suggests. It ranges from a soft, dusky terracotta to a deep, sophisticated claret, from a cheerful pillar-box red to a rich, cocooning burgundy. Used well, red brings a room warmth, drama and a wonderful sense of occasion.

At Claret & Key, red is never a compromise. Because every design is drawn in-house and printed to order in your chosen colour way, you choose the exact red you want — and any of our designs can be made in it. Your shade, your pattern, made especially for you in our Cheshire studio.

A shade for every mood

Red's range is greater than most people realise. A soft coral or terracotta is warm, earthy and gentle. A classic true red is cheerful, bold and timeless. A deep burgundy or claret is rich, grown-up and sophisticated. And a dark, inky oxblood is dramatic and enveloping. Whether you want a warm lift or a deep, cocooning statement, there's a red for it, and we'll print your design in precisely that tone.

The art of pairing red

Red rewards thoughtful pairing. Red and white is crisp, classic and cheerful. Red with warm gold and brass feels rich and celebratory. Red and cream is soft and traditional, and red with deep green is a timeless, characterful combination. Against a red ground, a floral, stripe or heritage design feels warm and full of life.

Where red works

Red suits rooms you want to feel warm and characterful. In a dining room, a deep claret or burgundy feels elegant and full of occasion, especially by candlelight. In a living room or snug, red is cosy and enveloping. In a hallway, it makes a bold, welcoming first impression. And in a cloakroom, a rich red is a wonderful place to be daring. Red's warmth makes it a lovely choice for a cosy, low-light room.

Choosing your red

Because we print to order, the shade is entirely yours — and red reads very differently by daylight and lamplight, so it's worth choosing carefully. Every design comes in three finishes: Traditional (150gsm, super-matte), Heavy-Grade (300gsm) and Removable peel-and-stick (180gsm), all printed on FSC-approved, PVC- and VOC-free paper.

Order a sample and see your red in your own light, morning and evening, before you commit.

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Frequently Asked Questions About Red Wallpaper

Is red wallpaper too bold for a room?

Not at all — red is far more versatile than its reputation suggests. A deep claret or burgundy feels rich and sophisticated rather than loud, while a soft terracotta is warm and gentle. Used on the right wall and in the right shade, red brings warmth and character rather than overwhelming a room.

What rooms suit red wallpaper?

Dining rooms feel elegant and full of occasion, living rooms and snugs feel cosy and enveloping, hallways make a bold welcome, and cloakrooms are a wonderful place to be daring. Red's warmth suits any room you want to feel characterful and inviting.

What colours go with red wallpaper?

Red pairs beautifully with crisp white for a classic look, warm gold and brass for richness, soft cream for a traditional feel, and deep green for a timeless combination. Because we print to order, you can tune the exact red to suit your scheme.

Can I get any design in a custom red?

Yes — that's the beauty of printing to order. You choose the exact red you want, from a soft terracotta to a deep claret, and any of our designs can be made in it, made especially for you.

Customer Reviews

Overall rating: 5 / 5 from 1199 reviews.

Customer photo review of Lady Fern

Great service and lovely paper! Thanks!

Lady Fern

Customer photo review of Hester

very pretty and easy to DIY with peel and stick

Hester

Customer photo review of Hattie

Absolutely love this wallpaper! It was easy to hang and work with and the quality is high end. I will absolutely be purchasing again. Thank you

Hattie

Customer photo review of Bodhi

It’s only a little room, my sons office but it’s really brightened it up.

Bodhi

Customer photo review of Etta

Poor customer service - rolls are only available as one off 10m runs, so if you need 11m.. unfortunately you’ll be paying double for a second roll! Unless your walls are 8m or less, I’d avoid. Wrongly assumed Claret & Key would be slightly more compassionate about the situation and even help with a slightly discounted second roll, considering we only needed 1m. How wrong we were!

Etta

Store owner replied: Hi Emily, I'm sorry to hear that you are disappointed with the service. We sell our wallpaper by the roll, and we are unable to manufacture shorter rolls. This will be the same for most manufacturers as 10m rolls are standard, and most rooms require more than 1 roll to complete the job. Thanks, Claret & Key

Customer photo review of Brontë

I really loved this paper and thought it would look nice in my attic space. Delighted with the end result. Great service, excellent quality of paper and it really transforms the room. The eves are very low so the space was not utilised so making a feature with the wallpaper has created a cosy space to relax in. Thank you. M

Brontë

Customer photo review of Clayton

Beautiful and great quality!!!

Clayton

Customer photo review of Henry

X

Henry

Customer photo review of Hester

So easy to put up as wallpaper novices, would highly recommend!

Hester

Customer photo review of Finley

Short repeat and well weighted paper.

Finley

Customer photo review of Annie

Wonderful paper to work with and looks fantastic up. We've had so many lovely comments about it's finished look

Annie

Customer photo review of Jane

Paper was great quality and good to hang!! Thank you!

Jane

Customer photo review of Mason

Parfait exactement comme je l’avais imaginé🤩🤗

Mason

Customer photo review of Louisa

Love this wallpaper. It’s just enough to show a statement but not so loud that it overpowers the space. Being able to pick the color is such a great thing also. You’re not stuck with 5 options so it can match your style and colors of your space. Would recommend to anyone looking for wallpaper. Very happy and my installer said its super easy to install this pattern.

Louisa

Customer photo review of Henry

This wallpaper is thick and sturdy. It’s very easy to work with and easy to apply. It was my first time hanging wallpaper and this paper was very forgiving. Great product!

Henry

Customer photo review of Esther

Lovely quality wallpaper, easy to put up. Delivery was super quick

Esther

Customer photo review of Delilah

Beautiful pattern and high quality. Really brightened up my dinning room.

Delilah

Customer photo review of Brontë

I love how everything turned out and the price point was great. It was a bit challenging to piece together. Being from the USA, it was kind of a challenge to convert all the measurements to figure out how many rolls I needed and then where to cut the rolls to line up the images based on the design repetition. Luckily, I had plenty of wallpaper to work with on the roll.

Brontë

Customer video review of Odette

Absolutely beautiful design and texture. Got the heavy duty wallpaper and put it up without any previous wallpaper experience and it went up very easily and beautifully. Definitely recommend.

Odette

Customer photo review of Victoria

Papier peint facile à poser, très beau rendu.

Victoria

Customer photo review of Finley

Amazing and we are delighted with the results. The room is all set now for the arrival of our first baby.

Finley

Customer photo review of Felix

Extremely helpful and supportive when I needed advice on measurements, with fast delivery too. The quality of the wallpaper is excellent, and I’m really pleased with the overall service. Highly recommended!

Felix

Customer photo review of Rochelle

Ignore the decorators tools!

Rochelle

Customer photo review of Louisa

The print was beautiful and really elevated a small space. Heavy duty wallpaper was very easy to work with, especially for a first timer.

Louisa

Customer photo review of Albert

Was meant for the hallway, but decided last minute to put it in the lounge.

Albert

Customer photo review of Dorothea

Amazing wallpaper, strong and moveable, really great service when I needed more. I can see why its so expensive, but I'm a fan bigtime now

Dorothea

Customer photo review of Martha

Excellent from start to finish.

Martha

Customer photo review of Adele

Gorgeous wallpaper, but the measuring option on the website left us short by 1 roll. Had to order another one but when it came the colour match was perfect. Thankfully I wasn’t paying for a decorator, otherwise would have been disappointed in having to pay for them to return. Otherwise great quality wallpaper and design compared to other similar products available.

Adele

Customer photo review of Beatrice

Absolutely love this wall paper! And customer service was AMAZING!!

Beatrice

Customer photo review of Fleur

First purchase from claret and key and truly impressed. Beautiful quality wallpaper. Pretty yet not too fussy. Easy to hang, cut and match. Would work in any room Good tracking and delivery service too. Definitely recommend and would reuse for future projects.

Fleur

Customer photo review of Theodore

Everything went really good. Apart from the quality of the wallpaper which is fantastic, the staff were exemplary in their communications, friendliness and professionalism. They really did go the extra mile to help me. A great experience all round. Thank you. Patrick

Theodore

Customer photo review of Louisa

Thank you for the wonderful customer service!

Louisa

Customer photo review of Eleanor

Beautiful print. Quality paper. Easy to work with. I’m absolutely in love with it!

Eleanor

Customer photo review of Secret Arden

The paper is of great quality and just makes the bathroom perfect.

Secret Arden

Customer photo review of Belle

Gorgeous paper! Love that the colour can be customised.

Belle

Customer photo review of Stella

Lovely pattern and paper quality. However, I wish that I had paid more attention to the roll width measurement. For some strange reason your paper is narrower than a standard roll. This caused me a great deal of problems when papering my lobby, a small area but that made it more difficult because I was left with a narrow space to fill on 3 walls with a very long drop. Although I love the paper I probably wouldn't use it again just for this reason. Why you would produce paper not of a standard width is for you to know and me to wonder but it has made my small project very difficult.

Stella

Customer photo review of Lady Fern

Excellence in all categories except my measurements

Lady Fern

Customer photo review of Elizabeth

Fab quality wallpaper, perfect for our daughters nursery.

Elizabeth

Customer photo review of Ackley

Used this paper to make a dark study cosier. Absolutely loved the colour - the background is a perfect match to our existing panelling painted in Farrow and Ball Old White. First time using paste the wall and it was a revelation so easy and much less mess. Quality of the paper is great but noted the rolls are slightly narrower than most wallpapers. Loved the pattern match which meant little waste what we had left we used to recover some old box files which was easy. I thoroughly recommend.

Ackley

Customer photo review of Celine

Great paper very easy to hang .

Celine